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Fintech SaaS · 2025

Tera Cloud.

A high-performance website and full-funnel paid media for a fintech spend-management platform, engineered to turn product complexity into a simple, conversion-ready story.

Client

Tera Cloud

Services

Web design & build · Performance marketing

Deliverables

Marketing site, landing pages, ad creatives, GA4

Year

2025

Tera Cloud fintech website hero designed by performa. studio

The brief

Make a complex product feel effortless.

Tera Cloud had a powerful spend-management platform but a site that buried it in jargon. They needed a presence that converted founders and finance teams, and paid campaigns that could scale without burning budget.

We rebuilt the site around one metric, revenue per visitor, with a clear narrative, fast load times and conversion-focused landing pages. Then we ran full-funnel paid media across Google and Meta, with a creative-testing framework feeding winners back into the site.

What we did: brand-aligned web design, custom build & speed optimization, landing pages for each campaign, ad creative production, and weekly performance reporting tied to pipeline.

The results

Numbers that
moved.

0

Return on ad spend

0

Lift in site conversion

0

Ad impressions managed

0

Largest contentful paint

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Edison Lighting